Performance Optimization
Speed matters. Core Web Vitals optimization, caching strategies, and load time improvements.
Overview
Every second counts. Research shows that 53% of mobile users abandon sites that take longer than 3 seconds to load. Slow sites also rank lower in search results and convert fewer visitors into customers.
We identify performance bottlenecks and implement targeted optimizations. The result is a faster, more responsive site that keeps users engaged and improves your bottom line.
What's Included
Performance Audit
Comprehensive analysis using Lighthouse, WebPageTest, and real user monitoring data.
Core Web Vitals
Optimize LCP, FID/INP, and CLS to meet Google's performance standards.
Image Optimization
Modern formats (WebP, AVIF), proper sizing, lazy loading, and responsive images.
Code Optimization
Minification, tree-shaking, code splitting, and removal of unused CSS/JS.
Caching Strategy
Browser caching, CDN configuration, and server-side caching for faster repeat visits.
Server Optimization
Database queries, server response times, and hosting recommendations.
Our Process
Baseline Measurement
We measure current performance across multiple tools and establish clear benchmarks for improvement.
Bottleneck Identification
Analyze waterfall charts, identify render-blocking resources, and prioritize high-impact fixes.
Implementation
Apply optimizations systematically, testing each change to verify improvement.
Verification
Re-measure performance and compare against baselines. Document all improvements.
Monitoring Setup
Configure ongoing monitoring to catch performance regressions and maintain gains.
Frequently Asked Questions
What are Core Web Vitals?
Core Web Vitals are Google's metrics for measuring user experience: Largest Contentful Paint (loading), Interaction to Next Paint (interactivity), and Cumulative Layout Shift (visual stability). They're a ranking factor for SEO.
How much faster can my site be?
Results vary based on current state, but we typically achieve 30-70% improvements in load times. Some heavily bloated sites see even more dramatic improvements.
Will optimization affect my site's design?
No. Performance optimization happens under the hood. Your site will look exactly the same—it will just load faster and respond more quickly to user interactions.
Do I need to change hosting providers?
Sometimes hosting is a bottleneck, but we exhaust other optimizations first. If hosting is the issue, we'll recommend alternatives. Many improvements can be made regardless of hosting.
Ready to Speed Up Your Site?
Let's identify what's slowing you down and make your site lightning fast.
Start Your Project